Top Content Marketing Trends in 2020[vc_row][vc_column][vc_column_text]
Are you familiar with the top Content Marketing Trends in 2020? If not, time to get creative!As we’ve already mentioned, content is a key component to your inbound marketing strategy Remember that content is not an experiment. It’s a proven strategy that helps you engage with your customers and lead to more sales. Your content aligns with your customer or clients’ values, needs, and desires. It can also show new information that piques their interests and builds trust. It can be easy to fall behind the trends, but that’s why we’re here to help! Try following these top content marketing trends in 2020 and watch them work wonders for your business. Video Storytelling Remember that it’s important for your business to leverage Instagram stories. If you’re appealing to a young audience such as Millennials or Gen Z, you must generate compelling video content to match the interests and attention span of your audience. Studies show that 62% of users would rather view a brand’s message on video than through an image or a post. The good news is you don’t need a ton of fancy equipment to create a compelling video. As long as you can tell a good story, your video will be a success. Podcasts Like video, expect to see a huge increase in audio content. Podcasts are a great way to connect with your audience by focusing on one interesting topic that gets people tuning into your message. They also help you connect with other people in your industry. Consider interviewing a local CEO or manager. Having guest stars or interviewers can help boost your following and support related businesses. Do not put time or effort into your podcast if you don’t plan on using it. Don’t think you have to get a podcast just because it feels like everyone else is doing it. Use your resources wisely so you can optimize other content marketing strategies. When you’re just starting out, the smaller the better goes a long way! Create Data Driven Content Gone are the days where you can create a bunch of visually-pleasing content and hope that it sticks. Unfortunately, going with what feels right isn’t going to help you stay on top of the best content marketing trends this year. If you’re creating content, you must think like a strategist. This will ultimately work for your benefit. Think about it. Why waste all that time, energy, money, etc. on content no one will ever see? If your content is data driven, you can stay on top of your customers’ interests, habits, needs etc. and bring in more sales. The best way to get started is take a look at the metrics of past pieces of content. Analyze which ones performed better than the others and why. Be sure to use Google Trends and HubSpot to stay on top of customer trends so that your company’s content will remain data-driven and engaging!
WHY MSDS DIGITAL MARKETING?
Dawood kokawala and the team at MSDS Digital Marketing will listen to your dream for your business and turn it into areality. We are a team of experts with over 20 years experience in information technology, business development, webdesign and marketing. Your website will be everything you dreamed it would be! You will have options to create a completely custom designor select from vivid pre-designed templates.
Search Engine Optimization(SEO)
This is the key to your online visibility.When a search engine to locate aproduct or service your business provides, you wantthem to find YOU.Showing up near the top of thesearch engine results page (SERP) increases yourchances of driving that user to your website.to getnew customers. Remember that effective websitesconvert visitors into paid customers.
PPC Management Services
Paid advertising will help you get more traffic to your website! At MSDS,we help boost traffic by improving your rank in the search engines such as Google and Yahoo.Your website deserves the right attention from the right people. Paid advertising can help you get there! We’ll help create and monitor your ads so you can boost your sales and grow your audience.
Content Marketing Services
When you think about it, content marketing is the most inexpensive form of advertising around. Our content writers will create results-driven content that will improve your online presence. Websites that produce regular content receive 8x more traffic than websites that don’t take the time to update their blog or landing pages. The last you want to dois alienate a potential customer with outdatedcontent.
Your website is your first impression!Aquality website will increase your businessand build trust with new visitors. Whenpeople search for your products andservices, you want to be found, and you wantthe results to look good. Our team will helpcreate a powerful website that gives yourbusiness the visibility and credibility it needs t
Reputation management Services
The first step in reputation management is monitoringreferences to the person or business, primarilythrough social media monitoring and carefully craftedsearch queries.Social media analytics and similarprocesses on search results help to deliver a snapshotof current public opinion of the person or business inquestion and then a campaign can be designed toaddress any problematic issues that have
Social Media Management Services
No matter if you are a B2B or B2C company,youhave to take advantage of social media. Statista.comprojects the number of worldwide social mediausers to increase to 3.1 billion in 2021. Creating apage on these popular networks is free, making itone of the most cost-effective ways to reachcustomers online.As a part of our commitment togrow
Get started with MSDS Digital Marketing to see metrics driven results.
CHECK OUT OURFEATURED CASE STUDY
INCREASING WEBSITE AUTHORITY WITH STRATEGIC KEYPHRASE CONTENT GAPS
A new mental healthcare website needed toincrease their visibility in Google searchresults organically without breaking the bankin advertising spend. White Hat Ops was ableto provide an organic content strategysolution that increased website authority and rankings resulting in more matches between patients and
New SEO Content Strategy achieved a 2,400% increase in organic search traffic between March and December of 2020.Read more