Twitter Ain't Quite Bitter; Reconsider!

Best Tip for Handling Your Twitter

Twitters from the Birds

The agility of Twitter can be intimidating yet captivating! By providing access to the mass of individuals swiftly, you will be soaring to new heights!

Confession Time

This post comes late due to Twitter blocking me until the date of my birth was confirmation I exist and of age to use the site.

I gave the site the company's launch date instead of my birthday which flagged the site I was only one year old! Accessibility to my account was immediately a no-go!

My plan to use this post as a step by step, real-time, creation came to a halt. I became quite irritable last week having to wait. However, in the midst of the waiting, I was able to think of all the ways I was going to apply my social media marketing advice (by using Twitter)!

The whole "change that happens in life" that I also mention in my Facebook Blog post... I am going to go ahead and add something to that besides embracing it:

**Change has it's progressive abilities depending on our perspective and actions.**

Due to the setbacks of being sick one week and Thanksgiving following, there came a shift in my blogging position.

I am going to share the same content, yet, apply it in an alternate method. The similar advancement is applicable to this posts' Social Media Platform Topic!

TWITTER

Twitter is a different social media breed. Even though there is resemblance in content that can be shared, such as text, GIFs, photos, and videos...

...There is a different motion to the waves of the Twitter ocean Y'all! (I'll get to that in the end.)

Thus far, while sharing information about the world of Social Media, the initial step to take is enhancing your profile!

PROILE ALLURE

Your banner & Profile Image: Add a photo and/or textual graphic designs. By applying the Company slogan "Simply Smart Solutions," I took a minimalist approach of creativity with a personal photograph of North Shore, Oahu, Hawaii's' ocean for my banner! The "D" in MSDS Entrepreneurs stands for "Dream." Many individuals (myself as well) dream of escaping to a tropical paradise! A subtle touch with a play on words can be a clever twist to use. Hopefully y'all will do better with that than I!
Your Username, Hanger, & Bio: Making this portion of your profile memorable is key! An easy username and hanger that portrays the name of your business provides an equally easy way to find your page. Words will always matter to people. Twitter emphasizes this with the word count limit. Choosing the right words is quite essential. Be sure to get your point across with a personal flair. Also...hashtags. Use two-three hashtags that is in association with your business. Apparently avoiding acronyms such as the "B.F.F.'S" in my Bio photo above is a social media hack. The editing text update I chose to replace the acronym (for clarification & punctuation): Besties'!

UTILIZATION: TARGET AUDIENCE

Twitter users, alike to Facebook & Instagram, have a variety of demographics. Over 330 million Twitter users are scattered across the world, gender is evenly distributed, and higher education is a feature. When it comes to the age demographic, the most active audience in Twitter are between the ages of 18-29 and ages 30-49 as runner-up. This is a fresh start for some and followers are not just going to flood your notifications. You will immediately notice Twitter provides you with people to follow. Utilize the search bar to find specific cities far, wide, and especially local. Seek out businesses you find interesting, competitive, and in direct correlation with your niche.

UTILIZATION: CONTENT

Visually appealing content will be far more engaging and effective to reach your goals. Whether those goals are to make a certain quota of followers, likes, or retweets...they will all be obtainable as long as your material is captivating. Prepare and share videos. Also, implement live video streams! Your content should additionally show how you are keeping up with the latest/recent updates with subjects pertaining to your line of business, as well as, important events taking place around the world. As long as people know you have awareness of what is happening around you, they will feel the inclination to continue witnessing what you have to share or say. Twitter users will most definitely pay attention to media posts that avoid sacrificing too much of their time.

UTILIZATION: TIMING

Remember how a few scrolls up I mention, generally, Twitter users dislike wasting their time? Well, that is because of how quick material is projecting onto the platform. Twitter is like a bird; always flying off somewhere to chirp a message to another creature and they're FAST! Twitter requires us to pick up our pace with what we share and when. Activity on Twitter peaks between 12 PM and 3 PM, then back up again from 5 PM- 6 PM daily. Paying attention to the weekly activity is important because it matters more on what day to post. Beginning Thursday, activity increases through to Sunday and drops back down by Monday.

RELEVANT INTERACTIVE TIPS

Use your Twitter as a customer service resource. This is an amazing way of interaction! If your clientele is reaching out to you on Twitter, they need help, and they expect a quick response.
Commenting & Re-Tweeting a post raises the likelihood of further communication.
Twitter has an option to use polls in your posts, and unlike Facebook, they have more than two choices to provide followers!

THE SONGBIRD STOPS HERE

I sure hope this long post was worth the read! I hope we can all progress with Twitter! Feel free to follow & I will follow back! Username: MSDSEntrepreneurs Handle: @MSDSEntre

Have a great week & stay tuned for our next post!

Networking Businesses Around Social Media

How to do networking business with social media

Social Media web platforms presently provide businesses with the networking opportunities that will benefit their company with growth. I may provide information in this post that you are already familiar with. Allow this to be a refreshing post for yourself and perhaps add your own comments or responses for us to share. There are many of us out in the world that are still learning about what may come as common sense to some of y'all.

FACEBOOK

Now, personally, I have been off the Facebook site for quite some time. Before I was given this chance to work within the marketing realm, I wanted to avoid Facebook with every ounce of my being. In the past, Facebook and I had a great relationship. Okay...maybe, it was not the best. Maybe, I was being a bit obsessive and unprofessional.

I initially used Facebook as a form of connecting to my friends or to follow musicians all around the world. Facebook was used as pure entertainment. The unprofessional portion was primarily due to cross over of personal information and publication. I apologize that it was nothing like Matthew McConaughey banging on some bongos that would either tarnish or enhance my career opportunities. Rather, immature updates made me draw the line with where I stood with Facebook. I had been on an almost two-year hiatus before returning.

My comeback revolves somewhat around entertainment once more, except, this time around there will be an appropriate approach with applying content. Facebook is a successful company. Almost too successful! If this company could become one of the most popular and inspiring social media sites, they serve as a tool for our businesses to carry the same qualities.

UTILIZATION

Target Audience: You definitely need to recognize the demographics that find what you offer attractive. Currently here in America, the most active Facebook users involve adults. Primarily, most of these are young adults. There are only a few more women than men on the site.

Content: There is an ongoing issue with the information uploading onto Facebook. The site offers the ability to share whatever, whenever, with whoever (real people vs robots) which gives ground to debates. At the moment, for the US, most posts being shared are shaped are revolving around politics; which leads to the next portion of utilizing.

Timing: Knowing how, and to who you wish to reach out, to without being aware of the "when to share" will only limit your potential boosts in traffic. Maybe, during the US midterm elections, posting about your promotion for vintage china sets through your furniture wholesale will be ineffective.

NOW, YOU CAN SET YOUR TRAFFIC GOALS THROUGH LIKES, SHARES, AND TAGS.

IF I AM BEING HONEST

I want to help people branch outside of using Facebook and only Facebook. 2018 is turning out to be a bad year for the site. As a network giant, it makes sense to have one. It makes sense from a business perspective to have a platform with such range and openness. There are multiple leads that can be found locally as well. As technology advances, other social media platforms progress in similar usage. As Facebook users move onto these other apps, your marketing direction should change too. There is a wave of influence that Facebook has initiated. If you have found success with Facebook and have yet to branch out to other social media platforms, stay tuned because next week I will take time to provide why implementing other sites/apps will benefit your business. Change can be scary, especially if you are comfortable with where your business is at with Facebook. Change is impossible to stop though. (I mean this entire post I was planning on targeting multiple social media platforms, except I felt they each deserved their own post and that took most my day away deciding to change my course of action.)

Most of the first Facebook users probably still felt committed to Tom from Myspace...and Tom was so cool to just leave him for Mark Zuckerberg's site...felt if-y. Progress comes with the change though, so embrace it and take some time next week to see why you should!