Connect with New Clients:4 Effective Digital Market Tools for Realtors
Experienced real estate agents know that word of mouth referrals is one of the best ways to get new clients. However, the growth in technology and its increased mobility is changing the way buyers & sellers are looking for properties & agents. According to the National Association of Realtors’ most recent report on Real Estate in a Digital Age, 98% of Older Millennials, 89% of Older Boomers, and 72% of the Silent Generation search on online websites for sale properties. More than half of all of them used a mobile device.
To gain a competitive advantage, real estate agents need to meet clients where they are: online. Take a look at 4 effective digital marketing tools to help Realtors get the job done.
1. Social Media Profiles
One of the best ways to be recognized by new clients in your area is to have an active social media profile. People who look for real estate agents are looking for someone they can trust. It’s important to grow a strong social media presence that showcases you as a local expert. This is one of the most effective (and mostly free) ways to build your brand. New clients want to get a sense of who you are; connect with them by sharing personal experiences and pictures, in addition to promoting your active listings.
2. Online Listings
Your listings will be on every website that uses IDX technology to showcase properties in the MLS, but that doesn’t mean they’ll get the attention they need. You need to make your listings stand out from the crowd. Increase the chances that your properties get online looks by staging them, taking high quality pictures and writing compelling descriptions. The very best way to draw attention to your online listings is to promote them on your social pages and on your very own website.
3. Personalized Websites
Having a website is great, but to make it work for you, you need to use it as one of the most valuable tools in your digital marketing arsenal. A personalized real estate agent website can be a one-stop-shop for all of your existing and new clients’ real estate needs. Your website should help to build your brand and show you off as an industry or local expert. Today, agents have the option to integrate IDX technology and automation features like CRM into their own personal websites. Using integration technology and marketing automation transforms your personalized website from a digital billboard into a lead generation tool.
4. Social Ads
Maximize the power of social media and promote your brand with social media ads. Social advertising costs less than traditional advertising and delivers powerful results. According to a study performed by Lyfe Marketing, you can reach over 1,000 people for less than $3 with social ads. Real estate shoppers are looking within a specific geographic space, and social platforms give you the ability to advertise to people shopping exactly where your properties are located. There are many more features that help you reach new clients at the exact moment they are looking for properties like yours. This makes social ads one of the most powerful and cost-effective parts of your digital marketing strategy.
MSDS Entrepreneurs is committed to helping real estate agents sell more houses. For a complete look at the services we provide, visit our Realtor Solutions page.
WHY MSDS DIGITAL MARKETING?
Dawood kokawala and the team at MSDS Digital Marketing will listen to your dream for your business and turn it into areality. We are a team of experts with over 20 years experience in information technology, business development, webdesign and marketing. Your website will be everything you dreamed it would be! You will have options to create a completely custom designor select from vivid pre-designed templates.
Search Engine Optimization(SEO)
This is the key to your online visibility.When a search engine to locate aproduct or service your business provides, you wantthem to find YOU.Showing up near the top of thesearch engine results page (SERP) increases yourchances of driving that user to your website.to getnew customers. Remember that effective websitesconvert visitors into paid customers.
PPC Management Services
Paid advertising will help you get more traffic to your website! At MSDS,we help boost traffic by improving your rank in the search engines such as Google and Yahoo.Your website deserves the right attention from the right people. Paid advertising can help you get there! We’ll help create and monitor your ads so you can boost your sales and grow your audience.
Content Marketing Services
When you think about it, content marketing is the most inexpensive form of advertising around. Our content writers will create results-driven content that will improve your online presence. Websites that produce regular content receive 8x more traffic than websites that don’t take the time to update their blog or landing pages. The last you want to dois alienate a potential customer with outdatedcontent.
Your website is your first impression!Aquality website will increase your businessand build trust with new visitors. Whenpeople search for your products andservices, you want to be found, and you wantthe results to look good. Our team will helpcreate a powerful website that gives yourbusiness the visibility and credibility it needs t
Reputation management Services
The first step in reputation management is monitoringreferences to the person or business, primarilythrough social media monitoring and carefully craftedsearch queries.Social media analytics and similarprocesses on search results help to deliver a snapshotof current public opinion of the person or business inquestion and then a campaign can be designed toaddress any problematic issues that have
Social Media Management Services
No matter if you are a B2B or B2C company,youhave to take advantage of social media. Statista.comprojects the number of worldwide social mediausers to increase to 3.1 billion in 2021. Creating apage on these popular networks is free, making itone of the most cost-effective ways to reachcustomers online.As a part of our commitment togrow
Get started with MSDS Digital Marketing to see metrics driven results.
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