The Benefits of Personalized Marketing

Why Your Business Needs Personalized Marketing

Imagine a day in the life of the customer: They can hardly turn on their computers without getting bombarded with advertisements, requests, offerings, promotions and more. They are overwhelmed, irritated, and lost. As a business owner, you don't want to lose them. This is where personalized marketing comes into play.

Personalized marketing uses data to appeal to a specific individual. Customers want to feel as though businesses genuinely care about solving their problems. The best businesses do care, and they know how to show it through effective personalized marketing.

According to a recent Epsilon Survey:

Benefits of Personalized Marketing

Relevant Content

A great thing about personalized marketing is that your customers will only receive content that matters to them. Remember that the best content is dynamic and customer specific. Relevant content keeps your audience focused and can help build trust.

Relevant Information

While everyone loves a pretty picture, your content needs to communicate something. Customers want information that's visually-pleasing and easy to understand. Remember to keep things simple when designing a video or writing a blog post. The answers to your customers' questions should be answered on the front page. The information should inform the customer and keep them wanting more. They want to know why your business is best suited for their needs. 

How to use personalized marketing

Anticipate Needs

Think of your website as a house with many rooms. You want your customer to visit as many rooms as possible but not every room will suit their needs. Every webpage you create must function like a designated room in a house. You can design your webpage based on your customers' interests and needs. Ask yourself, "What is the customer looking for at this stage in their journey?" For example, if they're looking for your business's credibility, be sure to spotlight testimonials on your home and/or additional page.

Understand Buyer's unique Journey

As the name suggests, personalized marketing is personal. When you work with customers on an individual basis, you have the opportunity to learn more about their unique buyer's journey. You'll be able to see where they're coming from and what they need to move forward. This is where you can naturally promote your message and offerings.

We recommend you revisit your marketing/sales funnels when working with customers on an individual basis. The same steps apply to individual customers, but with personalized marketing, the needs and outcomes for each customer may vary. It's also helpful if your personalization strategy includes information you've learned about your customer along the way i.e. websites visited, types of devices used, types of messaging/content they've responded to, etc.

At MSDS Entrepreneurs, as an inbound marketing agency, we offer affordable marketing solutions. We have one objective: To make sure your company shows up whenever a customer searches for your products or services so you can get more sales.

Why Your Business Needs PPC Management

Artificial Intelligence and Small Businesses

Artificial Intelligence For Business

Artificial Intelligence and Small Businesses Work Together!

Artificial Intelligence (AI) is made to help humans perform our jobs better. While AI has been a source of inspiration for Sci-Fi and Horror films, AI is a practical and informative tool that can work to a small business owner's advantage.

Artificial intelligence for business help each other evolve. No matter your business's industry or size, AI can help you achieve the results you deserve. According to a survey by executive coaching company Vistage, 25.9% of leaders said AI will have the biggest impact on businesses out of all the new 21st century technologies.

AI and small businesses help each other evolve. No matter your business's industry or size, AI can help you achieve the results you deserve. According to a survey by executive coaching company Vistage, 25.9% of leaders said AI will have the biggest impact on businesses out of all the new 21st century technologies.

You don't need to be a tech wiz to make the most out of your business's AI. The following ways show how AI and small businesses can work together to increase customer satisfaction and boost your sales.

How Artificial Intelligence For Small Businesses go Hand-in Hand

Online Shopping

Artificial intelligence can enhance the online shopping experience for customers all over the globe. According to "The Startup," 2019 saw more AI investments in e-commerce such as chatbots, market prediction tools, and information systems upgrade

Most people have encountered a Chatbot while shopping whether they realize it or not. The best Chatbots have a personal and professional feel. Customers like it when they speak with a piece of technology that doesn't sound or feel like a piece of technology. When building your Chatbot, be sure to strike the right balance between personal and professional communication styles. 

Customer Service

Chatbots and other communication tools help customers find what they're looking for while shopping online. COVID-19 has led to a lot of brick-and-mortar business closures, driving commerce more and more online. Chatbots can function as online sales clerks, assisting customers with their every need at any time of day.

Saves Time

Artificial Intelligence can help small businesses save time. Most small businesses don't have a large and dedicated sales team at their fingertips. With the help of a Chatbot, small business owners don't have to worry about meeting customer needs while overworking their small, dedicated team.

Stays Current

Chatbots can help your business stay current in more ways than one. By now, most customers expect to see a Chatbot when they visit a website. This is especially true for mobile users. As you know, we are living in a mobile-centric world. According to Pixel Union, over 1.2 billion people access the internet from their smartphones. This has had a tremendous impact on ecommerce in recent years.

Customers now expect a user-friendly online shopping experience. Chatbots show that your business is efficient and has stayed up to date on all of the trends. Chatbots are also helpful in times of need. For example, Penn Medicine helped launch chatbots designed to address patients' needs and concerns about COVID-19. Chatbots have the power to meet people's needs from the comfort and safety of their own homes.

Customer Service Tactics: How to Build a Facebook Chatbot

How To Build a Facebook Chatbot

Why You Should Build a Facebook Chatbot for Your Business

As you might have heard, Artificial Intelligence is taking over the marketing world. Chatbots and other communication tools help customers find what they're looking for while shopping online. There are many benefits to different types of chatbots, and the Facebook Chatbot is a great place to start. We'll show you how to build a Facebook Chatbot for your business and why.

As you might have heard, Artificial Intelligence is taking over the marketing world. Chatbots and other communication tools help customers find what they're looking for while shopping online. There are many benefits to different types of chatbots, and the Facebook Chatbot is a great place to start. We'll show you how to build a Facebook Chatbot for your business and why.

The Pros of a Facebook Chatbot

Facebook Chatbots let you:

Most people have encountered a Chatbot while shopping whether they realize it or not. The best Chatbots have a personal and professional feel. Customers like it when they speak with a piece of technology that doesn’t sound or feel like a piece of technology. When building your Chatbot, be sure to strike the right balance between personal and professional communication styles. 

Save time:

As mentioned, Chatbots can save you time by interacting with customers outside of business hours. Chatbots give customers the information they need right then and there, saving you time and money.

Save time:

As mentioned, Chatbots can save you time by interacting with customers outside of business hours. Chatbots give customers the information they need right then and there, saving you time and money Identify Leads: If you play your cards right, the Facebook Chatbot can help you identify and generate leads. The Chatbot keeps a record of your customer's questions, comments, and concerns. From there you can identify the recurring interests and needs of your audience. Just think of the amazing marketing strategies this information can help inspire. 

How to Build a Facebook Chatbot for your small business

There are a number of different tools that can help you build a Facebook Chatbot. Some tools let you build your bot on your own while others build them for you. Then there are tools that offer a mixture of the two. Whatever you decide, be sure you have a conversational marketing strategy.

The following are a list of tools that can help you build your Facebook Chatbot:

How to Best Use Facebook Chatbot

When you build a Facebook Chatbot for your business, you want to make sure you know how to use it! The following are a few best practices for chatbots so your hard work doesn't go to waste:

Be Personal

A successful chatbot has a personal feel so the customer feels as though they are communicating with a real person. However, it's important to have a designated human support person on staff in case the Chatbot starts experiencing technical difficulties or can't answer the customer's questions.

Be Direct

Even though your Chatbot should be fun and personal, you don't want to waste a lot of time. Be sure to have readymade responses to common questions. Customers don't want to speak with a chatbot for too long. They want to get the information they need as fast as possible.

Be Honest

Remember to be transparent with your customers about how the Chatbot works. It's important that customers know if/how their information is being shared and for what purpose. Even though your Chatbot should be fun and personal, you don't want to waste a lot of time. Be sure to have readymade responses to common questions. Customers don't want to speak with a chatbot for too long. They want to get the information they need as fast as possible.

Marketing Funnels for Small Businesses Explained

Funnel For Marketing

Everything You Need to Know about Marketing Funnels for Small Businesses

As you know, conversions turn website visitors into customers. Conversion rate optimization or CRO is a very important part of marketing because it has the power to increase your revenue. One way to increase your revenue is to use marketing funnels.

Marketing funnels or sales funnels are another visualization tool that can help turn leads into customers. It's a model that shows how your marketing strategy guides individuals along their buyer's journey. Marketing funnels cover everything from the customer's awareness stage to the conversion or sales stage.

Marketing Funnels are great for small businesses because they help you really understand and connect with your current audience. They help you plan, implement, and assess certain strategies so you can grow your audience and boost sales.

The Stages of Marketing Funnels

Marketing funnels are an easy and structured approach to getting more customers. You just need to know the stages! The following stages will help you create the best funnel for your business.

Attract

Attract or awareness is the first and largest stage of your marketing funnel. It's big for a reason! The attraction stage consists of marketing campaigns and consumer research. It's all about how you drive traffic to your website. An effective attraction stage is the beginning of lead generation. It takes note of how information is being given and received to potential customers. It's important for business owners to know how they're currently driving traffic to their website and/or social media pages. The best way to get traffic to your site is by creating consumer-focused, SEO driven content. 

Nurture/Engage

The second stage to successful marketing funnels is the nurture/engagement stage. This is where you can show off all your great content! Remember that at this stage your content must be dynamic and customer-specific. You can engage with a certain type of customer through landing pages, email drips/marketing, review management, and more.

Conversion

At the conversion stage, your customer already has some intent. They understand what you're about and are interested in pursuing a purchase or offering further. At this stage, it's important to keep your customer's interest alive. Remember you haven't made a sale just yet! Be sure your customer is aware of why and how your business will satisfy their specific needs.

Delight

Now that you know how to attract and nurture your clients with inbound marketing, we are excited to share this crucial next step with you. It’s all about….DELIGHT!

Imagine getting to make someone’s day and grow your business all at once. You do this by achieving customer delight. Customer delight creates a memorable customer experience.

This is the part where you get to see all your hard work pay off! But first, you must exceed your customer’s expectations through exceptional branding, products, and customer service. You accomplish this by meeting your customer’s every need, wish, desire, etc.

It’s hard work but the results will be worth it! Customer approval can lead to future prospects and a better reputation. A simple way to know whether or not your Delight is on the right track is to see if/how many customers are responding to your events, surveys, email campaigns, or sending referrals.

Conversational Marketing 101: Chat and Messaging

Conversational Marketing Strategies 

Use Chat and Messaging to your advantage with conversational marketing

Conversational marketing is a new and personal approach to interacting with customers online. Remember the simple days of, "You've got Mail?" Flash forward to 2022, and your expertly-crafted email goes unnoticed in the overloaded inboxes of customers and business professionals. There has to be a quicker way to interacting with customers.

While email marketing can go a long way, you might want to consider investing your resources into live chat and messaging. Chat and Messaging are now common features in business apps and websites. They let you communicate with your customer instantaneously, 24/7. In other words, they get the conversation going!

There are a few things to consider when using chat and messaging for your conversational marketing strategy.  With Chat and Messaging, you can bring your conversational marketing strategy. Here's how!

Social Messaging

By now you've probably heard of channels like WhatsApp, Facebook Messenger, Instagram direct messaging, etc. These are lumped into a group called Social Messaging. Social Messaging has 1.3 million users, and that number is expected to increase. According to Statista, 42% of people on the planet have a smartphone, and 87% of smartphone owners use Messaging. This creates many opportunities for businesses to connect with their customers.

The Benefits of Social Messaging for Business:

Increase CTRs: with Messaging, you are more likely to improve your click through rates. Some Facebook Messenger campaigns have seen a 30% click-through rate compared to less than 10% for an email campaign.  Increase CTRs: with Messaging, you are more likely to improve your click through rates. Increase Subscribers through Tw0-Way Communication: Customers crave personal interaction. In today's digital world, we consume more content than ever, and we do so without realizing it. No wonder customers want to feel valued and heard. Two-way communication makes B2C conversations feel personal and authentic. What better way to increase your subscribers!

Live Chat

The Live Chat feature commonly found on business websites, also helps improve your conversational marketing strategy. Live Chat helps your conversations happen in customer-time, meaning whatever time of day your customer prefers.

With the new realities of COVID-19, customer work and shopping patterns have changed. With more people working remotely, they are more likely to take their business online in and outside of regular working hours. The good news is a Live Chat Bot is there for your customer when you, personally, are not.

The Benefits of Live Chat for Business

24/7 customer support-ChatBots give answers to frequently asked questions at any time of day. This saves you time and money in the long-run. As the ChatBot handles simultaneous interactions, you can spend time growing your business in other areas. ChatBots can also help you maintain a work-life balance outside of business hours.

Keeps your business proactive -With a Live ChatBot, customers see that your business is present and engaged no matter what. The good thing about ChatBots is that their responses maintain a human element so customers don't feel like they're just talking to a computer. Customers really like to see your business going the extra mile!

At MSDS Entrepreneurs, as an inbound marketing agency, we offer affordable marketing solutions. We have one objective: To make sure your company shows up whenever a customer searches for your products or services so you can get more sales.

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What is A-B Testing and How Does it Help Small Businesses?

What is A-B Testing and Why do You Need it?

At MSDS Entrepreneurs, we care about web development and inbound marketing strategies that help your business get results.  You must be thinking what is A-B testing? A-B testing also known as "bucket testing" compares two versions of a webpage to see which one performs better.  It's not as complicated as it sounds. Here we'll answer 1. what is A-B testing? and 2. How you and your business can use it to your advantage.

A-B testing uses empirical data so you can make the best decision on where your strategies need to improve. A-B testing helps you remain unbiased about the effectiveness of your content. For example, perhaps you loved the copy and images of one landing page. A/B testing lets you see how your content performed by creating an identical page with just some slight variations. Now let's say the original page doesn't perform as well as the second page. A-B testing helps you make the tough calls. No one can argue with the evidence!

How A-B Testing Works

As mentioned, A-B testing helps you analyze a web page's performance by comparing and contrasting its strengths with an almost identical web page. The results are all based on user experiences. Users are shown either the original page or the variation. Once the results are in, you can see which page performed better overall. Check out this mock A-B test from optimizely.com

Each user's experience is collected in an analytics dashboard. As you know, analytics are the keys to getting your business ahead of the game.  With A-B testing analytics, you can see if the changes you made to the original page were effective or not. You can implement your findings into your next content strategy. Overtime, A-B testing will have a positive impact on your visitors.

The Best A-B Testing Tools for Small Businesses

Believe it or not, A-B testing is great for small businesses! Like other strategies and analytics tools, A-B testing can be expensive. Most small businesses don't have the resources to spend tons of money on a simple test.

The following are the best A-B Testing Tools for small businesses so your business can outsmart the competition no matter the size.

HubSpot's A-B Testing Kit

HubSpot has generously curated a free, downloadable A/B testing kit to get you started. The template includes a nice Intro to A/B Testing, a Significance Calculator, and Tracking Template. The tracking template lists all of your changes on a spreadsheet and includes a section for predictions and outcomes. This helps businesses stay on top of their ideas and how those ideas can boost engagement.

Freshmarketer

Freshmarketer is a marketing automation platform that comes with a heatmap, A/B testing tool, funnel optimization, etc. Freshmarketer has a paid and free plan. The free plan is fairly basic, but a little can go a long way!

Convert

Convert Experiences is a user-friendly, flicker-free, A/B testing & personalization tool that's been used on 5,000 + websites by top brands. Convert offers small businesses with top experiences like advanced targeting, multi-page testing, post-segmentation, and a secure application programming interface (API)

At MSDS Entrepreneurs, as an inbound marketing agency, we offer affordable marketing solutions. We have one objective: To make sure your company shows up whenever a customer searches for your products or services so you can get more sales.

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How to Get Google to Index Your Site

Here's how to get Google to Index Your Site

Is your website included in the Google Index? If not, you want Google to index your site as soon as possible. Why? Google Index lets your custom site's content be included in search engine results. In other words, if Google doesn't index your site, then your website might as well be invisible. You've worked long and hard on your website and marketing strategies. Don't let it go to waste!

How to get Google to Index Your Site

Check to see if your site has been indexed:

Do a simple Google search: site:mywebsite.com. If your site is indexed, then it will appear in the search results.

Go the extra mile! Learn how to index individual URLs or URLs linked from a page with Google Search Console.

If Your Website is not Indexed

According to ahrefs.com, the following steps can help your site get indexed Go the extra mile! Learn how to index individual URLs or URLs linked from a page with Google Search Console.

  • Go to Google Search Console
  • Navigate to the URL inspection tool
  • Paste the URL you’d like Google to index into the search bar.
  • Wait for Google to check the URL
  • Click the “Request indexing” button

Other Resources

For those who prefer video tutorials, check out these helpful tutorials on how to get Google to index your site.

Michael Quinn: How to Submit URL to Google for faster Indexing

Michael Quinn runs a digital agency that helps businesses create online traffic and lead generation through familiar strategies like SEO and search engine marketing, and PPC services. The following video is a short and sweet guide to submitting your URL to Google.

Merit Blogger-How to Get Google to Instantly Index Your New Article

Merit Bloggers is a solopreneur who helps small businesses grow a sustainable business online. Her video on how to get Google to index your next article is very helpful for websites that have a lot of pages. Unfortunately, indexing your site is not something that just happens once. Search engines don't update automatically. You want to ensure they re-index your site so your website gets found on the web. Here's how!

MSDS Entrepreneurs

Our CEO Dawood Kokawala  started MSDS because he believes that businesses of all sizes can change the world. At MSDS we believe it is our responsibility to add value to your business, and to directly acknowledge that we are not a good fit if we fail to do so. We believe in admitting when we are wrong and are not ashamed to take corrective measures. We believe in technology and its power to transform our clients’ dreams for their businesses into reality.

Inbound Marketing and Public Relations

Inbound Marketing and Public Relations Go Hand-in Hand.

You may have heard the terms inbound marketing and publication relations used interchangeably. Truthfully, there are a number of differences between marketing and PR, and they can all work to your advantage.

But first, the basics! PR is defined as "a strategic communication process that builds mutually beneficial relationships between organizations and their publics.” Marketing is the process of promoting specific products or services through advertising and other forms of outreach. Inbound marketing is all about getting found on the web through the right online content and platforms.

As you can see, PR and inbound marketing are mutually beneficial. We recommend small businesses build a PR strategy alongside their inbound marketing strategy. Here are three ways inbound marketing and public relations tend to overlap. All three offer ways to grow your brand.

Social Media

As you know, a strong social media marketing strategy will help boost your following. Don't forget to include your PR specialists into your social media strategy. Many professionals first make contact through social media platforms such as LinkedIn, Facebook Messaging, and Instagram Direct Messaging. Emails can be hard to come by, and most PR specialists are comfortable communicating via social media. When your marketing and PR team are on the same page about contacts, hashtags, video/image content, etc., your company will look consistent and professional. What better way to build new contacts!

SEO

Yes, even Public Relations is impacted by the search engines. Top Search Engine Optimization strategies help your business get found on the web. Repurposing content is an excellent way to improve your SEO and rankings.

How does this relate to inbound marketing and public relations? Easy! The secret is to stay in communication with one another. Consider turning a press release or news article into a blog post! The blog post could then be shared on social media and/or used for video marketing. 

Content

A Public Relations specialist knows how to stay current. News topics, current events, networking, and more are their forte. PR can influence the type of content your marketing team creates. For example, PR specialists stay up-to-date on industry news, controversies, media trends, and more. Their insights can help your small business's content stay consistent and relevant.

As you can see, there are many benefits to inbound marketing and public relations. You just need to use your resources to your advantage. The power of collaboration goes a long way.

At MSDS Entrepreneurs, as an inbound marketing agency, we offer affordable marketing solutions. We have one objective: To make sure your company shows up whenever a customer searches for your products or services so you can get more sales.

Top 3 Video Marketing Tips for Small Businesses

How to Make A Marketing Video For Business 

Are you ready to grow your audience? Learn how to make video for your business with these top video marketing tips for small businesses

Video marketing is taking the content world by storm, and small businesses can use video to their advantage, more businesses are using video to engage with their audience. Studies show that video content will account for 79% of global mobile data traffic by 2022. If you want to stay ahead of the game, then your business needs video marketing.

These video marketing tips for small businesses will help your business engage with audiences in ways it never has before. Users are more likely to watch a short video than they are to read through an entire email or blog post. You don't want to miss out on this fun and easy opportunity to connect your following with your band.

Top 3 Video Marketing Tips for Small Businesses

Repurpose Old Content for New Leads

The best way to get started with video marketing is to spotlight previous content in a new way. Your active and optimized blog is the perfect place to gather potential video content. Your followers are already familiar with your blog content. Plugging old information into video will help grow your brand in a unique way. For example, try turning an old "How to" post into a slideshow with sound effects and images. YouTube & Microsoft PowerPoint are great places to start.

Optimize your website with video

Does your homepage have video content? If not, you might want to try adding an introductory video to one or several of your pages. Video keeps your visitors interested no matter what you're selling. Users are more likely to stay on websites with video for a longer period of time. The amount of time visitors stay on your website can help improve your SEO. 

Video keeps people engaged without overwhelming them with a ton of information. A quick, introductory video about your business or an offering is more likely to get your web visitors' attention. Video shows that your business is personal and up-to-date.

Create Instructional Videos

In the days of COVID-19, video content is more important than ever. People are now turning to video to solve their problems and learn new skills. Given more people are working remotely, they now have the time and privacy to consume more video content.

Now is a great time to promote your brand via video. Consider creating instructional videos about your product or services. Go the extra mile by making your content relevant to COVID-19 related concerns. For example, if your business is part of the wellness industry, consider showing a video on certain strategies that can improve mental health during these times.

We hope you'll make the most out of these video marketing tips for small businesses. At MSDS we believe that our clients are our partners.

STAYING CONNECTED WITH YOUR CUSTOMERS IN TIMES OF CRISIS

Times are hard, but there are still ways to keep your business going, even with a closed sign on the door. MSDS Entrepreneurs has resources to teach you how to: GENERATE HIGH QUALITY LEADS ON A LIMITED BUDGET

GET STARTED WITH EMAIL MARKETING IN 5 EASY STEPS

AND WRITE A BLOG THAT CONVERTS READERS INTO LEADS USING 10 EFFECTIVE TIPS THERE IS HOPE FOR YOUR SMALL BUSINESS TO RECOVER HERE IN TEXAS AND BEYOND. WE CAN HELP YOU MAINTAIN YOUR BUSINESS’S MARKETING STRATEGY DURING THIS TIME, TAKE A LOOK AT OUR SERVICES

Customer Service Tactics: How to Build a Facebook Chatbot

Small Business Guide: The Best Tools Used for Big Data Analytics

Best Analytic Tools For Business for your Business

Are you familiar with the tools used for Big Data Analytics?

Big Data analytics is the process of analyzing market trends, complex patterns, and customer preferences so businesses can make better decisions.  Sounds complicated, right? Fortunately, Big Data can be understood through a number of helpful analytics tools so your business can stay on top of the game.

Why use Big Data Analytics?

Repurpose Old Content for New Leads

With the right tools, Big Data analytics is not as complicated as it sounds. Big Data analytics helps:

  • Spark new revenue opportunities- Digital footprints can help businesses make better financial decisions. Big data tools that evaluate finances can show where your business should invest its money and resources.
  • Improve customer service - Big data offers a lot of insights into your customers. The best tools used for big data analytics can reveal customer demographics, behavior patterns, shopping preferences, and more. Understanding how your customer/client thinks and why will improve how you engage with your customer through communication and marketing.
  • Understand and outsmart your competitors-Big Data tools can help you get insights into your direct competition as well as the top leaders in your field. Applying these insights to future sales and marketing strategies can improve your business.
  • Uses location to your advantage- You know how big data tools can offer insights into your customers? The same goes for your location! It's important for small businesses to focus on the pros and cons of their environment. Take time to nurture a local client base. Customers like to see that you are connected or involved in a local community. This will help you gain a loyal following which can do wonders for your social media presence. 

The Best Tools Used for Big Data Analytics

You might have heard that big data tools can cost A LOT of money. This makes sense considering companies like Facebook, General Electric, American Express, etc. invest in the world's top big data software.

In order to compete in today's market, small businesses need resources that continue to benefit large businesses. But how is this done without the extra cost?The following cost-effective tools can help you understand big data so you can strengthen your inbound marketing strategies. 

ClearStory Data

ClearStory Data helps your business make better decisions by analyzing your business's internal data in relation to publicly available info. The great thing about ClearStory Data is that it's visually appealing. The insights are displayed using their StoryBoard feature. Here you can create interactive graphics and visuals, like you would on Instagram.  

Now is a great time to promote your brand via video. Consider creating instructional videos about your product or services. Go the extra mile by making your content relevant to COVID-19 related concerns. For example, if your business is part of the wellness industry, consider showing a video on certain strategies that can improve mental health during these times. Pricing: Quote-based plan

Kissmetrics

Looking for another way to improve your email marketing? Kissmetrics might be the big data tool for your business. This big data tool allows your business to send email campaigns based on customer behavior. Basically, this tool allows you to view metrics beyond click through rates. Kissmetrics also has ways to improve your social media presence and current lead magnets like e-books and webinars. Pricing: Current plan starts at $500 a month.

We recommend investing in other big data tools that work within your budget. If you don't have the resources for big data tools at this time, then play to your strengths! Take some time to evaluate your current strategies and see where and how you can improve.

At MSDS Entrepreneurs, as an inbound marketing agency, we offer affordable marketing solutions. We have one objective: To make sure your company shows up whenever a customer searches for your products or services so you can get more sales.