Choose Your Instagram Ad
Your Instagram ad content is king, and nothing rules like a quality video or photo. Organic images or videos go a long way. Instagram users care about authenticity. They don't want to feel as though they are viewing one sales pitch after another while scrolling through their feed.
Below are a few Instagram Ad Design Recommendations from our partners at HubSpot:
Design recommendations Image
ratio: 1:1 Image size: 1,080 x 1,080 pixels Your image may not include more than 20% text Caption: Text only, 125 characters recommended Technical requirements
Image ratio: 1.9:1 to 1:1 Minimum resolution: 600 x 315 pixels (1.9:1 landscape) / 600 x 600 pixels (square) Caption: Text only, max. 2,200 characters