What is SMO?: Social Media Optimization 101

"What is SMO," you might ask? You are not alone! Like SEO and SEM, social media optimization, or SMO is a necessary part of your inbound marketing strategy. Why should you care about SMO?┬áSocial media platforms help you connect with customers or clients directly. They provide easy ways to share valuable, original content, grow your… Continue reading What is SMO?: Social Media Optimization 101